Radeac Media
You're doing something that matters. You have a story worth telling and a stage worth standing on. Let's make sure the world knows you're here.
Sara Deacon helps mission-driven entrepreneurs step into the spotlight, get their story into the world and build the kind of visibility that actually leads somewhere.
Emceeing & Speaking
The right person on the mic does way more than introduce speakers and tell you where the bathrooms are. They hold the whole room together—and when it's done well, the audience never even notices because they're having the best time. Whether I'm the one you hire to host your event or the one standing on your stage telling a story your audience won't forget, I bring humor, heart and serious preparation to every room I walk into.
From multi-day women’s conferences to entrepreneurial events, when you want someone who shows up as a strategic partner—not a disembodied voice giving orders—let's talk.
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You’re a mission-driven event host who wants your guests to feel something. Before your event, I've done a deep dive into your vision, your speakers and your audience. I rewrite scripts in my own voice, build transitions that flow and show up ready to handle whatever happens. My goal is simple: on the day of your event, I am the last thing you need to worry about. You get to sit down, elevate and enjoy what you’ve built while I run the room.
Best for:
Women's conferences, mission-driven nonprofits, entrepreneurial summits, fundraisers and multi-speaker events of all sizes.
What's included:
Pre-event discovery call, research and script preparation, speaker introductions, agenda management, real-time audience engagement and day-of coordination with your production team.
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Is your audience ready to stop fighting their own story and own their choices? My talks pull from my experience as an entrepreneur, an emcee and someone who navigated a major life disruption without losing her business—or herself.
My signature talk, Drama Detox: Own Your Interactions, is built around the stories people tell themselves and how drama can damage relationships and derail opportunities. Audiences leave with a new lens for how they see their circumstances, their relationships, their businesses and what's possible.
Available for:
Women's conferences, entrepreneurial events and leadership retreats.
Additional talk topics include:
Business Interrupted: Keeping the Dream Alive when Life Hits the Fan
From Passion to Purpose: Decide the Direction of Your Life
Book Creation & Publishing
You have a story worth sharing. Maybe your book has been 90% done for longer than you'd like to admit. Maybe you have something that needs to be said before your next event to make a bigger impact. The words exist. You need someone who knows how to get them off your hard drive and into the world.
With two books of my own and advanced degrees in English and Creative Writing, I know this process from both the creative and the logistical sides. I can help you finish what you started or build something brand new, and I'll make sure it looks as good as it reads.
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A Spotlight Book is a professionally designed micro-book—approximately 50 pages—that introduces you to the world in a way that has your ideal client leaning in to learn more. Think of it as the world's most elevated business card.
The Spotlight Book includes your bio, your origin story (the why behind what you do) and an overview of the ways you serve your clients. It's something you can hand to a potential client at a conference, drop into a swag bag when you're sponsoring an event or send to someone who's been following you and just needs one more reason to say yes.
A business card gets tossed. A book gets noticed.
What's included:
Story and content development
Professional editing
Layout and design ready for print-on-demand
Up to 50 pages of content
Best for:
Entrepreneurs who speak, sponsor events or serve high-touch clients and want a tangible memento that says more than a brochure ever could.
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You wrote the book. Now you're staring at a screen full of formatting guides, ISBN applications and upload portals and wondering what you got yourself into.
I help entrepreneurs with nearly-finished manuscripts navigate the technical side of self-publishing—formatting your manuscript correctly and setting up your title for print and digital distribution.
You don't need to hire a big publisher to get a professional result. You need someone who's done it to walk you through.
What's included:
Manuscript review and formatting
ISBN and copyright guidance
Upload and distribution setup (Amazon KDP and extended distribution)
Final review before you hit publish
Best for:
Entrepreneurs who are nearly done with a manuscript and need help with the finish line—not to rewrite the book—to get it across.
Every entrepreneur hits a moment when what they've been doing stops working and the path forward isn't obvious. Maybe it's a business pivot, a personal crisis, a rebrand or the nagging sense that the story you're telling about yourself no longer fits who you really are.
It’s a moment you need to stop and pay attention to.
The question I ask—What picture are you living in?—came from my own reckoning. When everything I thought I was building fell apart, I had to figure out whether the picture in my head was actually the one I wanted to be living. It wasn't. And choosing my picture changed everything.
This work is for entrepreneurs who need someone to think alongside them. Not a therapist. Not a business strategist. Someone who found clarity when life “hit the fan” and can help you find your way when life hits the fan for you, too.
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A single focused conversation designed to help you see what's actually going on—in your business, your story or your direction—and identify what you want to do about it.
We'll talk about where you are, what picture you've been operating from and what might need to shift. You'll leave with more clarity than you came in with. Sometimes that's enough to move.
Format:
60-minute virtual session
Recording provided
Optional follow-up resources
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Sit down for a focused, one-on-one session and come out the other side with a clear framework for who you are, what you want and how to make decisions from that place. The Passion Test is a proven process for creating a life and business filled with more of what matters most, more of what you want and less of what you don’t.
You’ll leave with your top five passions identified and a decision-making system you'll use far beyond our time together.
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For entrepreneurs who want more than a single session—this is an ongoing engagement to help you clarify your story, reshape how you're showing up and make sure your visibility (on stage, in print or online) actually reflects who you are.
We might work on your bio, your website messaging, the story behind your pivot or how to talk about what you do in a way that doesn't make you wince. We figure out what needs to be said and how to say it in a way that sounds like you.
Format:
Monthly retainer or project-based packages
Scope determined in discovery call
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When you're planning an event and want it to be more than a checklist, make it mean something. I consult with event hosts on story-forward event design: how to build a program that moves people, how to work with speakers to get the best out of them and how to create an experience your audience can’t stop talking about afterward.
This is separate from emceeing—and for some hosts, the consulting may be included when you hire me as your emcee. This is about the strategy before the execution.
Best for:
First-time conference hosts
Entrepreneurs adding events to their business model
Nonprofits looking to elevate their annual fundraiser
Welcome to the Stage: The 360° Approach to Hosting Events Like a Pro
If you host events — or want to — this book is for you. It covers everything from why events grow businesses to what makes a great emcee to how to build an audience experience that people rave about long after the last speaker leaves the stage.
Whether you plan to emcee your own event or hire someone to do it, this book gives you the framework to make it exceptional.
Business Interrupted: Keeping the Dream Alive When Life Hits the Fan (Coming 2027)
What happens to your business when life hits the fan? This book is for entrepreneurs who are navigating a crisis — a health scare, a pivot, a loss, a season of disruption — and trying to figure out how to keep their dream alive through it.
It's the book I needed when everything changed for me. I'm writing it for the next person who needs it.